Cursetina: COMMERCIAL

Saturday, February 4, 2012

[NEWS] 'THE VOICE SUPER BOWL COMMERICAL: BEHIND THE SCENES (EXCLUSIVE PHOTOS)

Premiering right after Sunday’s Super Bowl, The Voice already has an amazing lead-in to its Season 2 premiere after the game. But, that didn’t stop NBC from creating a commercial worthy of the big game.

Blake Shelton previewed a snippet of the singing competition's high-flying martial arts-laden Super Bowl commercial on Thursday night’s The Tonight Show with Jay Leno.

"Christina Aguilera beats the crap out of me in this commercial,” Shelton said of the commercial titled “Vokal Kombat.” “And there's fighting and it's karate and it's awesome."

Directed by Friday Night Lights and Battleship director Peter Berg, the commercial is a heightened version of what the coaches engage in during the singing competition: Fighting it out until one of their team members is crowned the winner. In the promo spot, they’ll use martial arts, weapons, and sheer cunning to come out on top.

Berg directed the promo through Pony Show Entertainment, the production company that represents him for commercials. Pony Show also produced Berg’s award-winning Hulu spot for the 2009 Super Bowl, Alec in Hululand, featuring Alec Baldwin.

Take a look at THR’s behind the scenes photos of Shelton, Aguilera, and Adam Levine below.

Source: Hollywood Reporter

Thursday, February 2, 2012

[NEWS] BLAKE SHELTON PREVIEWS 'THE VOICE' BAD-ASS SUPER BOWL AD (VIDEO)

The Voice returns in just a few days and musician coach Blake Shelton appeared on The Tonight Show With Jay Leno to tout the NBC reality competition series, as well as debut a few seconds from Sunday's Super Bowl ad.

"What's those movies that Quentin Tarantino does?," Shelton asked host Jay Leno when trying to describe the commercial.

"Quentin Tarantino movies?," Leno joked.

Shelton teased that in the ad, musician coach "Christina Aguilera beats the crap out of me in this commercial and there's fighting and it's karate and it's awesome."

And well, he wasn't lying. In addition to Adam Levine and Shelton duking it out karate-style with Shelton punching the Maroon 5 frontman in the face and Levine kicking Shelton across the room.

"Never seen Christina look better," Leno joked after the preview was shown without any of her or Cee Lo Green's footage.
"I get Adam and Christina mixed up," Shelton joked.

The Voice returns after the Super Bowl on Sunday.

Check out the sneak preview below:

Editors Note:

I know that Christina doesn't come out in the sneak peek of the super bowl commercial but it is literally giving me life. Can you imagine how fucking epic the actual 90 second commercial is going to be? I can. Xtina is going to kick some ass.

Source: Hollywood Reporter